Jay Van Buren JVB
The ChilZone
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Healthcare & Healing

The ChilZone

A partnership model to stop hospital innovation from dying on a shelf

Montefiore Medical Center · AR/VR innovation platform · Healthcare strategy

Hospitals have a technology problem: new tools arrive with fanfare, get used for a year, then sit on a shelf when updates lapse, staff turn over, and institutional knowledge evaporates. The ChilZone — a concept and platform for a Children's Hospital Innovation Lab at Montefiore — was designed to break that cycle. Rather than another one-off deployment, it proposed a long-term partnership between a hospital and a technology company, generating sustained innovation through co-creation and collaboration. The platform became the umbrella under which patient experiences like Secret Garden and Elephant's Garden were developed — and the Montefiore relationship it built kept bearing fruit well after the initiative itself concluded. Proof that the right organizational model matters as much as the technology itself.

Jay's Role
Creative direction and product management; one of a three-person team responsible for the overall concept; led the team that executed the project.
Client & Sector