Say Their Names NYC
A digital monument in Central Park honoring 212 lives lost to racial injustice
Creative Direction
// selected work · 2008–2026
Twenty-one projects across public space, healing, learning, platforms, and brand.
A through-line runs across all of it: technology that strengthens reality rather than replacing it. Select any project to read the full story.
Public Art & Civic AR
04 projects
We Stand On Their Shoulders
A living AR monument to the Black San Diegans who built the city's future
Creative Direction
408 We Create Butterflies
Turning thousands of residents' drawings into a citywide AR spectacle
Creative Direction
Brooklyn is Watching
A two-way window between Second Life and a Brooklyn gallery — a decade before "the metaverse"
Originating Concept
Healthcare & Healing
04 projects
The ChilZone
A partnership model to stop hospital innovation from dying on a shelf
Creative Direction · PM
Secret Garden
AR that let hospitalized children transform their own rooms
Creative Direction
Elephant's Garden
Elephant's Garden
A VR game playable from a hospital bed — with one button
Creative Direction · Game Design
Borough of Rivers
Borough of Rivers
Pediatric patients stepping inside the murals on their hospital walls
Creative Direction
Immersive Learning
06 projectsArcana: The Lost Library
Arcana: The Lost Library
A magical library built as a reusable framework for immersive learning
Creative Direction
EarthQuest
"Why is there a trilobite fossil on top of a mountain?"
Creative Director · Lead
ChronoQuest
Using physical space as a metaphor for time
Creative Direction
Avenues AR — Interactive Viewbook
Avenues AR — Interactive Viewbook
An admissions book that comes alive in your hands
Creative Direction
GEMS AR
GEMS AR
Postcards that open into a school's philosophy
Creative Direction
Connections
A 16-screen data sculpture that made a brand-new school feel like a community
Concept · Creative Direction
Platforms & Products
03 projectsDrawlight
Drawlight
A phone as a three-dimensional paintbrush — shared across cities
Product Vision
Common Room
Common Room
Persistent branded AR communities — before "spatial computing" had a name
Product Vision
Steinway Room View
The latest technology, beautifully branded for one of the oldest names in pianos
Co-Founder / CEO · Lead
Brand & Identity
04 projects
The Leiden Collection
A digital identity worthy of a world-class art collection
Creative Direction
Phoenix Marketing International
Research reborn
Art Direction · Founder/CEO
Shades of Red
Making women's heart-disease risk impossible to overlook
Creative Direction
Mad Cool Fitness
A dancing, feisty identity that makes everyone the hero of their own drama
Creative Direction · Founder/CEO